Through 10 episodes, the 2009 WSOP has earned an average rating of .75, which translates to 741,311 household impressions. That is up about 3 percent from 2008’s .73 rating through this time period, which translated to 704,826 household impressions, according to ESPN.
The real test will come with the “nearly live” World Series of Poker final to be played out and broadcast in November.
What should be a blockbuster event thanks to the “Tiger Woods of Poker” making the cut, Phil Ivey, is anything but. So far, he’s a practical “no show” on the promo circuit. Michele Clayborne, who oversees Team Full Tilt, has remained aloof and unavailable for comment.
Gambling911.com’s own Tom Somach addressed the issue recently.
“The folks who run the World Series of Poker (WSOP) are asking, ‘Where is Phil?’, writes Somach.
“WSOP brass were thrilled Ivey made the “November Nine”-the nickname given to the nine final tablists who will resume play in November after a four-month break-because the envisioned a public relations bonanza for the WSOP.
“Well-known, easy-going and affable champ Ivey would give the WSOP Main Event a real shot in the arm-everyone would want to interview the handsome, intelligent and articulate pro.
“The Today Show, The Tonight Show, Letterman, Oprah, Larry King-they’d all want him, WSOP officials thought. It would be tremendous publicity for the WSOP, the Main Event and the game of poker. Perhaps the most publicity ever.
“But there’s just one problem. It hasn’t happened. Ivey has been scarcer on the media scene than a penguin in a desert.”
In fact the last big Togel Online news blast about Phil Ivey came from none other than Tom Somach’s report featured on Gamlbing911.com about his absence. That was over a week ago.
Bwin to acquire Italian gambling group Gioco Digitale
Vienna-listed online gambling group Bwin has scored a major coup and some formidable positioning in the Italian market following an agreement to acquire the Italian group Gioco Digitale. With hopes high for an imminent and positive regulatory system in Italy the agreement is especially valuable and significant.
Closely held Gioco boasts it is Italy’s first independent online gaming site and offers mainly poker, betting and skill games, but there is clearly good potential for expansion into other genres under the Bwin banner.
A timeframe for the takeover has yet to published, and the terms of the deal have not been disclosed, although some idea of value can be deduced from a report in the Italian newspaper Finanza & Mercati, which said said last week that an investor had bought 10% of Gioco for more than €2 million. This fits with previous estimates of around €90 to 100 million.
Industry observers say that the burgeoning Italian market is ripe for the sort of consolidation that the Bwin deal represents. Gibraltar-based Party Gaming recently acquired an online poker operator, while 888 has said it is close to buying an as yet unidentified asset.
A recently passed law due to be enacted this autumn, means that poker cash games and other games of chance will be permitted in Italy in addition to sports betting and online poker tournaments, raising the profile of the market.
According to the Bwin announcement, the boards of both companies and its shareholders have agreed on principle terms for the acquisition of 100% of Gioco Digitale, but did state that although the acquisition was progressing, there could be no certainty that a final binding agreement on the transaction will be reached.